The main colour running throughout the
poster is white, this creates the theme of love, it connotes purity. Also, the
actors names are in pink, this is done as its more of a feminine colours which
gives the impression the target audience is females and that the genre is
romantic.
The dominant image really draws the
poster together. Typically, the characters are young and beautiful. You can
tell through the body language that the characters are in love, the light in
the background shinning on them emphasises their happiness.
The title ‘The Vow’ is central making it
the main focus point aside form the dominant image, again the title is white which connotes
purity but it also stands out making it easy to read. Underneath the title is
reads ‘inspired by true events’ this is cleverly done by the designer of the
poster as it entices the audience to want to see the film. The page layout if
simple yet effective, it gives the audience is clear understanding that this is
a romantic film without giving to much away
as we don’t get an idea of the setting for example.
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